Nielson view on MySpace acquire of PB

There was an article on Tech Crunch about NewsCorp acquiring Photo bucket. There is an analysis provided by Jacob Neilson about this acquisition. As per his evaluation MySpace is paying $167 for each PB users visting MySpace.

Nielsen/Netratings says MySpace has 55.9 million monthly unique visitors, compared to Photobucket’s 14.7 million. Combined though, the sites will have just 57.7 million unique visitors. That means just just 1.8 million of Photobucket’s visitors don’t currently visit MySpace, too. That’s a 3% gain for MySpace. If you count just new users, MySpace is paying $167 for each one of them.

Also Read: Profy NewsCorp acquiring Photo bucket.