Which part of your website is highly viewed?

Not sure if your customer is seeing the important information you are try to highlight? Where you should show the Special features & Kiosks Announcement.

Showing the right information at right place was always a tough task. Many studies on HCI - Human Computer Interaction available on web to and we follow those best practices while creating web sites or applications.


Apart from the best practices and one of the best way to understand about your website design is from the real users. In recent days eye tracking tools has become very much available for rentals. Eye tracking tools help you understand your site and architecture.

Eye Tracking

Eye tracking gives you unique methods to evaluate user experience and usability.
Eye tracking helps you to observe how a user's eyes wander across your design, in real time. Here is the eye tracking research done by Jacob Nielson.

Eye Tracker Tools:

Tobi Eye Tracker is one of the best tool (Tobii T60 & T120 Eye Trackers) available in the market. More information on eye tracker tools is available in Tobii website.

More link on Eye Tracking

• Design Ideas in Eye Tracking
• Hotspots and Hyperlinks: Using Eye-tracking to Supplement Usability Testing
• Real Time Eye Tracking